Ask With a Day and a Time

End with a specific next step: a day, a time and what will happen, not let me know.

Solid evidenceGollwitzer, 1999 · American Psychologist, implementation intentions; Gollwitzer & Sheeran, 2006 · meta-analysis

Meta-analytic evidence shows when-where-how plans raise follow-through, though tests are on personal goals rather than sales asks.

Why it works

A specific plan is easier to say yes to and harder to forget. Let me know puts all the effort on the other person. Thursday at 11 only needs a yes.

How to do it

  1. Name the action: a call, a visit, a shortlist review.
  2. Offer one or two exact slots.
  3. Say how long it will take.
  4. Say what they will get from it.

What to say

Shall we speak Thursday at 11 for 15 minutes?

I'll send three profiles by Monday. Can we review them together Tuesday at 4?

Avoid

Asking whenever suits you. It sounds polite and usually leads to nothing.

Example

Manish ended every follow-up with let me know your convenience. Few replied. He switched to two exact slots and most clients picked one.

Practise it

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