TED 9: Stay in Your Lane

Be yourself and speak only about what you know; borrowed style and borrowed topics show.

Practitioner wisdomGallo, 2014 · Talk Like TED, secret 9

Practitioner advice from Gallo's interviews; authenticity is hard to study directly.

Why it works

Audiences spot pretence quickly. Talking about your own field, in your own voice, is what makes you credible. Copying a famous speaker's style looks odd on you.

How to do it

  1. Pick topics where you have first-hand experience.
  2. Use your own words and your usual language mix.
  3. Admit what you don't know.
  4. Model the habits of good speakers, not their mannerisms.

What to say

I can only speak for agri hiring. Outside that, I'd ask someone else.

That's a good question, and I don't know. I'll find out and write to you.

Avoid

Trying to sound like a famous motivational speaker. People notice the act and miss the message.

Example

Asked to speak on AI at a farmer producer company meet in Nagpur, Sudhir said he would rather speak on hiring field staff, which he knew. His talk was the most practical of the day.

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